What were you doing a year ago from today? That’s the question that Timehop wants to help you answer.
Given the fact that social media has been around for a few years, it’s likely that you’ve documented many of the major events in your life through one or several platforms. Timehop, co-founded in 2011 by Jonathan Wegener and Benny Wong in New York City, will send you an email each day to remind you where you were and what you were doing one year ago from that day.
The Timehop group will tell you that “content gains value with time.” After a few days of receiving your emails, you begin to appreciate this statement.
Facebook has also begun to take the route of consolidating your social media past to help you reminisce, but looking back at your history on the Timeline all at once doesn’t seem to have the same impact as seeing it one day at a time. You’ll instantly find yourself back in the place where you took an Instagram photo a year ago, or you’ll re-live the emotion of a moment that you chose to share with your followers.
Not only can this process be eye-opening, but it can also help you to become more effective with your social media efforts. You might be embarrassed to see what you shared a year ago, but it can also remind you of how far you’ve come. As many users have noted, you can’t help but share things just so you’ll be able to be reminded of them next year.
Timehop just received $1.1 million in funding from the founders of Foursquare and others, so it’s likely that the service is here to stay.
So, have you used Timehop yet? If so, what are your thoughts?