Archive for the ‘apps’ Category

 

Easy Alerts with IFTTT

Saturday, July 21st, 2012

“If I get an e-mail from my mom in my Gmail inbox, send a copy to my work e-mail.”

“I’d like a text message of the weather forcast when I wake up at 6:15.”

“Add an event to my Google calendar when I make a reservation using Open Table.”

A free, simple yet powerful tool called IFTTT can help you do all these tasks–and thousands more. If you’ve ever wanted to run your cyber-life more productivity and effectively, you’ll defintely want to check out IFTTT. What Is IFTTT? IFTTT (pronounced like “sift” without the “s”) uses a recipe to link two tech services together, sets parameters for the triggers to repsond, and then automates the task so that if this happens then thatis done.

How to Use IFTTTIFTTT uses ‘recipes’ to automate tasks. As with any recipe, you may start from scratch or buy a quick mix that’s already pre-made. When starting from scratch, IFTTT walks you through the whole process.

1. Pick an application. Google reader, Twitter, Instagram, WordPress, Facebook, phone call, sms (and many more).

2. Link to another application. Once linked, you set simple parameters to your recipe.

3. Voila! It’s automated.

Don’t want to mess with making your recipe from scratch? That’s why hundreds of the pre-made recipes exist on the site. Here’s a few you may enjoy…

Beyond IFTTT’s personal productivity  functionality, IFTTT is a very useful tool for businesses wishing to integrate social media campaigns and communications with their internal and external customers.

Marketers will use IFTTT to set up alterts on Twitter with hashtags and get immediate notifications whenever their company’s brand is mentioned.

Sales departments will create recipes to acquire leads and generate more sales.

Customer service departments will monitor their customer interactions on their company’s Facebook page without being logged in (and on the weekends).

Whether you use it for your personal productivity or your business or both, IFTTT’s simple customizations and ease of use is sure to please.

Socialcam: Instagram’s Prettier and Smarter Neighbor

Friday, June 1st, 2012

For those wishing to share video on the go, there wasn’t always ‘an app for that.’

Enter Socialcam

Although Socialcam made it’s debut in 2011, it’s just now hitting the app market with the strength of an Instagram, Angry Birds or Cut the Rope. It’s currently #1 in Apple’s App Store.

Until recently, I’d only noticed it as an annoying notification in my Facebook news feed. Maybe you have too. “Sally is watching the video Two Cats Looking Cute on Socialcam.” Annoying yes. But after downloading the app, it’s growing on me.


Why Another Camera App?

Camera+. Camera!!. Facebook Camera. CamWow. 8mm Vintage Camera. Camera-Fotolr.

The list goes on with dozens of camera apps infiltrating the market. Then why has Socialcam risen above the fray?

+Simple interface.

+Quick uploads.

+Instantaneous viral capability.

Socialcam is different than the plethora of other camera apps because it shakes hands with it’s big brothers YouTube and Instagram. We’re accustomed to sharing photos on the go, and Socialcam makes it easy to share videos on the fly as well.

 

The Instagram of Video

Socialcam is quickly gaining airtime, and heavy data usage, that has many touting it as “The Instagram of Video.”

We can see why. Socialcam’s interface on the iPhone (also available on Android) is bound to produce a wow effect the first time you open it. It’s just so darn easy to add a stellar filter, shoot, and share your mini-film creations to directly to Facebook, YouTube, or Twitter.

You may choose this filter:

Or this:

Or how about a little Electronica:

There’s even a minituare post-production studio build into the app, allowing users to add music and themes such as news, classic, celebrate, journal, reporter, MTV, or ticker. And they’re pretty slick.

 

Will Socialcam Sink or Swim

There’s no doubt Socialcam is swimming. Right now.

Yet the app market is as fickle as a five year old at dinnertime: what is a big hit one day can be a big miss the next. Many users blindly install Socialcam on their smartphones and don’t adjust the settings to hide those automatic, aggravating Facebook posts. If too many people associate Socialcam with annoyance, that’s not good publicity.

Yet, Gilbert Godfried has made a career of being annoying and intrustive.

Perhaps Socialcam can do the same, but with really cool filter options.

Question: What’s your take on Socialcam?